Meet hyaluronic acid and learn why applying it—and drinking it—keeps your skin plump, hydrated, and beautiful.
Hyaluronic acid (HA) is an essential component of our skin. This amazing substance promotes collagen production and retains 500 times its weight in water—resulting in plump and hydrated skin and flexible joints. Young people have smooth, and highly elastic skin because they have high concentrations of HA, which supports collagen by keeping it moist and elastic—you want to keep that collagen juicy! 

In the words of natural health expert, Bill Sardi, “Think of cells in the body as bricks, and the collagen between cells as the mortar in a brick wall. Hyaluronic acid keeps the mortar from drying out and cracking.”

When HA stores diminish as a natural process over time, aging becomes more visible as our skin loses elasticity, forming lines and wrinkles.

Your HA stores diminish on the daily—causing collagen degeneration—so it’s important to apply HA to your skin morning and night and to drink a dose of HA each day. Let’s all raise a glass to nourished and beautiful skin. Cheers!

Hyaluronic Acid-Powered Skin Care Products

• Awakened Hydrating Serum
• Immersed Nourishing Moisturizer
• Empowered Collagen Revival Serum 
• Hyaluronic Intensive Treatment Mask by Magic Stripes
• Wake Me Up Collagen Eye Patches by Magic Stripes

Hyaluronic Acid-Powered Supplements
All of our beloved Fountain Beauty Molecules contain HA but when HA boosting is our goal, we reach for The Hyaluronic Molecule and the Super Hyaluronic Molecule because they contain the most HA by a long shot.